News
BETER’s Setka Cup opens new table tennis arenas in Europe

International sports tournament platform, the Setka Cup, which is powered by BETER, a leading provider of next-gen betting and gaming solutions, has announced the opening of multiple new locations across Europe.

BETER terminates all contracts with Russia

The BETER team will now cease all business activities with its operator partners in the country and give notice on all cooperation with Russia-based suppliers.

BETER expands Esports offering with vast boost to Efootball events

Increase in games and exclusive distribution rights set to boost BETER Esports offering forward.

BETER appoints new Chief Revenue Officer

Yori Arami is ready to take BETER’s efficiency to a whole new level.

New era of betting: BETER is the bridge between now and the future

BETER’s CEO, Gal Ehrlich, in the interview for SBC news, spoke about the company’s repositioning, significant upgrade of BETER’s products and service provision, and the new era of betting that BETER will provide to next-gen players.

BETER Partners with Betlive to Provide Next-Gen Players of Georgia with Fast Sports and Esports Content

We are excited to announce our new partnership with Betlive.

BETER is implementing heart rate monitors to table tennis streams

We are excited to announce BETER has taken Setka Cup to the next level by integrating on-court table tennis players’ heart rate data into its offering.

BETER announces major branding and services overhaul

Leading B2B provider of next-gen betting and gaming solutions to meet demand of new era bettors

BETER launches BETER Live to bring new era of live casino

Next-gen gaming experts BETER ready to transform live casino vertical.

BETER AI tournaments give valuable solutions for sportsbooks

The leading provider of fast sports & esports content BETER has introduced Virtual eComp Artificial Intelligence esports tournaments that involve cyber football and cyber basketball matches.

BETER has partnered with M88

We are excited to announce that BETER has partnered with the leading Asian sportsbook M88.

BETER Shortlisted in Two Categories for SBC Awards 2021

We are thrilled to announce that BETER has been shortlisted in two categories for the SBC Awards 2021.

Efootball streams have got a new engagement feature by BETER

Leading sports and esports content provider for sportsbooks, BETER, has added heart monitors to improve live streaming of efootball ESportsBattle tournaments.

BETER has increased the amount of Setka Cup’s content

The results are in and BETER is proud to report that the first half of 2021 has seen the Setka Cup go from strength to strength.

BETER’s new CEO strategic plans

20 days after being appointed BETER’s new CEO, Gal Ehrlich gave a presentation to the entire team about the company’s long-term strategy.

Setka Cup has partnered with the Prague Table Tennis Association

Setka Cup international 24/7 sports tournaments have reached an official partnership with the Table Tennis Association in the Czech Republic.

BETER welcomes Gal Ehrlich as a new CEO

We’re very proud to announce our team has been strengthened with a new Chief Executive Officer — Gal Ehrlich.

BETER and Setka Cup launch beach volleyball tournaments

Greatest news! BETER launches a new sports discipline — beach volleyball.

BETER signs strategic partnership with Bayes Esports

We’re delighted to announce BETER has made yet more inroads into the esports world by entering into a strategic partnership with esports data gurus Bayes Esports.

BETER now provides CS:GO matches in new format

ports & esports betting provider BETER has expanded its offer with a new format of CS:GO events.

BETER has partnered with Asia Pro League tournament organizer

Sports and esports betting provider BETER became a partner of Asia Pro League, a new sports league in Central Asia.

Setka Cup opens location for table tennis tournament in EU

Leading Ukrainian organizer of table tennis tournaments Setka Cup has started to operate on the territory of the European Union.

BETER shortlisted at EGR B2B Awards 2021 in 4 categories

We are glad to announce, BETER has been shortlisted in 4 categories at one of the top gaming awards — EGR B2B Awards 2021.

Three years of BETER – creating fast ‘beterable’ content for the betting industry

Alex Barkar, founder and CEO of BETER, provides a timeline for the company’s journey from sports content startup to becoming an established provider targeting maximum reach for its solutions.

Setka Cup opens new location in Ukraine

Ukraine’s largest platform for table tennis development, the Setka Cup which is powered by BETER, has opened a new location in Lviv.

Higher audience engagement with new professional esports mode

BETER introduces a professional esports format for higher audience engagement — the MASTER CUP eFootball Tournament (UT mode).

CS:GO new team-play mode for better gaming experience

BETER empowers ESportsBattle and introduces duo (2×2) team-play format for higher engagement of bettors and CS:GO players.

New professional ice hockey mode for better customer engagement and experience

BETER team is delighted to introduce one more professional esports format — the ICE HOCKEY MASTER CUP Tournament (UT Mode).