Maksym Vitushko, General Manager of Sports at BETER, joined Surya Palli, founder and host of iGaming Real Talk, for a podcast episode recorded during SBC Summit Lisbon 2026.
The conversation explores the growing role of table tennis in sports betting. During the 2026 FIFA World Cup, turnover on BETER’s table tennis content rose by 26%. The number of bettors grew by over 20%, and bets increased by around 18%. Maksym explains how major football tournaments attract new bettors. Some bettors continue to bet on table tennis after the tournament ends.
He discusses how table tennis has moved beyond its ‘gap filler’ reputation. It has become an independent betting category, and visibility within a sportsbook is crucial to driving turnover.
The discussion also covers regional betting preferences, changing player expectations, and how data, faster markets and gamification could shape the future of sports betting.
Watch the full episode on YouTube or the iGaming Real Talk website, or listen on Spotify.
Watch the teaser on LinkedIn.
