BETER supplies next-gen betting solutions for the global betting industry, powering mutliple sports disciplines and esports tournaments.
Our mission is to make the betting experience BETER for next-gen players, providing them with the fast-paced entertainment we know they want.
we created the concept of 'BETERable content' and set up a new niche paradigm by inserting this concept into our product naming. In this new niche, each piece of sports or esports content can become betting content (be beterized), be combined with accurate odds and live data.
and provided beterable (fast betting) content, odds, and live data. We've also ensured operators with an opportunity to 'beterize' their tournaments, making the competitions they create beterable, available to bettors.
was to further develop the fast betting niche and meet the needs and demands of everyone in the betting industry. In other words, we aimed to provide a plethora of 'beterable' content that empowers everyone — be it players, sportsbooks, bettors or fans.
At the end of 2021, we decided to revamp our positioning as BETER became better: we increased the number of the events, added new products, features and solutions, hence updated our vision and mission.
BETER is the industry's leading provider of next-gen content and data, spanning fast sports, esports and gaming solutions.
Our mission is to provide the next-gen players with the fast-paced and BETER entertainment we know they want
We want to make the betting experience BETER for the next-gen player.
We get the new generation of players and know how to make the gaming experience faster, easier, and BETER for them.
We offer the ultimate next-gen gaming experience because everything we do is BETER.
| 2018 | 2019 | 2020 | 2021 | Today | |
| Clients GEO | CIS | CIS | CIS | World | World |
| Sports & esports matches monthly | 300+ | 800+ | 11,000+ | 23,000+ | 42,000+ |
| Sports & esports tournaments | Setka Cup | Setka Cup |
Setka Cup, ESportsBattle |
Setka Cup, ESportsBattle, Virtual eComp |
Setka Cup, ESportsBattle, Virtual eComp |
| Tournaments participants | 60 | 300+ | 800+ | 1,000+ | 1,500+ |
| Verticals | Sports | Sports | Sports, Esports | Sports, Esports | Sports, Esports |
| Employees | 1 | 15 | 97 | 300+ |
500+ |
Retention, engagement and entertainment. We’ve got it all and guarantee your players will love what we have to offer.
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