BETER is the industry’s leading provider of next-gen content and data, spanning fast sports, esports, live casino products and gaming solutions.

Company

BETER provides 24/7, 365 days per year of live-streamed tournaments offering the best of esports, sports, live casino, and fast-sports games. To back it up, live data is the most precise available, compiled by our in-house experts. Our products are designed with the new generation of players in mind, all delivered to boost engagement, retention, and operator revenue.

Our service is the industry’s most comprehensive: we cover international, national and local esports tournaments, as well as a wide range of other tournaments. We cover 20,000+ live and 40,000+ pre-match global esports events per year.

Our mission is to provide the next-gen players with the fast-paced and BETER entertainment we know they want.

Clients

Working with some of the world's largest sportsbooks, we offer comprehensive end-to-end solutions, bespoke services and reliable data-driven products tailored to meet the needs of any business model.

Reliable provider

a team of 500+ employees, including an experienced trading team
IT solutions, tools & mathematical models developed by our specialist in-house team

Profitable products

the most competitive sports & esports products
stable, predictable profits
unrivalled coverage of top-rated events
trusted & verified by leading sportsbooks
engaging BETER content

High quality services

comprehensive 24/7 trading, technical & operational support
360 approach and flexible terms of cooperation to suit every client
Risk Management tools tailored to clients’ needs

Products

Fill free airtime, secure profits and maximise KPIs.

Сlients can take advantage of all our services as a complete package, or pick and choose from the services we offer in accordance with their individual needs. Our products are designed to maximise customer engagement and operators’ revenue growth.

BETER Esports

Fill your free airtime and engage customers with reliable, stable live streaming of fast esports content. And get all the essential statistics and data you need, including a reliable match event feed.

BETER Sports

We provide engaging sports content that caters to any target audience & GEO, ‘fast’ matches and bespoke markets with lightning-quick settlements to fill your free airtime.

BETER Live

Our games are designed from the bottom up with an entertainment first approach, promising the most engaging and rewarding gaming experience.

BETER Gaming

Get a wide variety of engaging live sports games that are accessible 24/7 and are easy to play and visually pleasing.

Watch demo

40,000+ sports & esports events per month

in-play & prematch

markets in sports & esports events

20+ of the most popular sports & esports disciplines

an experienced trading team

predictable margin

24/7/365 support

IT solutions developed by our in-house team

minimum-latency data feed

up to 20 matches simultaneously

35M+ views per month

popular in 150+ countries

Tournaments

What makes our tournament products stand out from the crowd is that they’ve been designed, from the ground up, with the specific needs of the industry in mind.

BETER provides 24/7/365 live streaming of tournaments, as well as statistics and live data so precise you can set your watch to it.

All Setka Cup, ESportsBattle, and Virtual eComp tournaments are powered by BETER and organised in strict accordance with these tournaments’ policies of transparency and fairness, which makes our products safe and trustworthy.

World esports tournaments

We cover international, national and local esports tournaments. We also price up pre-match and in-play professional esports events, as well as a wide range of other tournaments. At present, we cover 20,000+ live and 40,000+ pre-match global events per year.

Services for our clients

We adapt our products and services to suit clients’ needs to ensure they get predictable margins and maximise their profits. We offer our products both as a complete suite, or stand alone services which clients can mix and match to suit their needs.

Intuitive Client Console

Our client console has been designed to ensure data is delivered in the blink of an eye and that all our products are easy to use.

Tailored Risk Management

Our unique solutions ensure that clients get a steady stream of income that they can count on.

Comprehensive & fast support

Our trading, operations and technical support teams respond to all requests in a flash.

Wide-ranging Marketing Assistance

Our comprehensive marketing assistance, which provides everything from promotional kits to media plans, and much, much more, will help increase customer engagement.

Opportunities for tournaments organizers

If you want to become a part of the sports & esports industry our team will organize live streaming of your tournaments and provide accurate live & prematch data for your events, as well as full-cycle services to make your sports & esports tournaments BETERable.