• Products
    • BETER Esports
      • Esports Odds Feed ESportsBattle Virtual eComp iFrame demo
    • BETER Sports
      • Setka Cup BSKT Cup iFrame demo
  • Solutions
    • BETER iFrame
    • Client Console
    • BETER Integrity
  • Company
    • About us
    • News
    • Case studies
    • Clients and partners
    • Our team
    • Career
  • Events
    • SBC Summit Americas - Stand 813
  • Contact us

BETER partners up with VeliTech

BETER has joined forces with technology B2B provider, VeliTech, in a deal that will significantly increase the reach of its fast betting products.

Through this collaboration, the VeliTech platform will feature BETER’s 24/7 esports and sports content, including live streams, real-time data, and odds. It includes ESportsBattle tournaments, which offer round-the-clock action on popular titles such as eFootball, eHockey, and eBasketball. This addition enables operators to enhance engagement and diversify offerings in the competitive sports betting market.

Besides that, BETER provides the platform with an esports odds feed covering 450+ tournaments worldwide, with 40,000+ live and pre-match events per year. Odds are based on official data for popular titles such as CS2, Dota 2, LoL, Valorant, and more.

BETER’s sports content, such as Setka Cup table tennis tournaments, will also be available on the VeliTech platform. In total, bettors can wager on over 46,000 fast-paced esports and sports monthly events. 

Gal Ehrlich, CEO of BETER, said, “This is an important partnership for us as it significantly expands the reach of our sports and esports products among high-calibre operators in core markets worldwide. 

“VeliTech offers a suite of solutions powered by advanced technologies that sportsbooks rely on to deliver superior bettor experiences. Fast betting content is now a must-have for operators, and our products are recognized as the best in the industry.

This makes the deal between BETER and VeliTech a win for both parties, but more importantly, for the sportsbooks that can now access our in-demand products.” 

Tamar Skhirtladze, Head of VeliSports at VeliTech, stated, “Partnering with BETER allows us to provide high-quality betting content like Dota 2, LoL, CS2, ESportsBattle tournaments, and Setka Cup to our clients, reinforcing VeliTech as a trusted technology partner supporting leading operators.”

Dec 03, 2024
Share
beter BETER Partners
Popular
BETER expands US footprint with Illinois approval

BETER has expanded its US presence after its exclusive Setka Cup table tennis content was added to the Sports Wagering catalog in the State of Illinois.

Jun 02, 2026
The Nature Of Fast-Paced Content And How It Performs In LatAm Compared With Europe

Exclusively for Gaming Intelligence Español, Matías Tapia Gómez, LatAm Business Development Manager at BETER, examines what fast-paced content really is, how audiences in LatAm engage with it, and what sets the region apart from Europe. Drawing on the analysed data from sportsbook brands operating across both regions, he looks at the behavioural patterns behind the format’s growing relevance in LatAm.

May 28, 2026
George Arabatlian on turning World Cup 2026 attention into lasting betting habits

George Arabatlian, Head of Commercial Partnerships at BETER, spoke with Gaming Americas about what operators need to do before, during, and after World Cup 2026, from building a football content calendar that bridges the post-Final gap to understanding why micro-betting will define how North American bettors engage this summer.

May 26, 2026
BETER exhibition stand at SBC Summit Americas 2026, Fort Lauderdale, Florida – esports and sports betting provider
BETER to make US exhibition debut at SBC Summit Americas 2026

BETER, the award-winning provider of live streams, live data, and odds for esports and sports betting content, will exhibit at SBC Summit Americas for the first time at Stand 813, marking a major milestone in the company’s expansion across the United States.

May 26, 2026
BETER General Manager of Esports Adam Conway discusses eFootball eLeagues strategy and bettor engagement ahead of FIFA World Cup 2026
Adam Conway on BETER’s strategy for next-gen bettor engagement ahead of World Cup 2026

In a new interview with Casino Guru News, Adam Conway, our General Manager of Esports Business Unit, shared how BETER is scaling its exclusive ESportsBattle eLeagues portfolio ahead of the FIFA World Cup 2026 and why the opportunity goes far beyond the tournament itself.

May 25, 2026

We use cookies to enhance your user experience. By clicking “Accept All”, you consent to the use of our cookies. Learn more in our Privacy Policy.

Reject All
Accept all
Products BETER Esports BETER Sports
Services BETER Integrity Client Console Marketing assistance iFrame solution Support
Company About us Clients/Partners Careers Our team Legal
News Events
Contact us [email protected]
Follow us