Meet BETER at Sigma Americas

Meet BETER at Sigma Americas

About BETER

We provide the betting industry with premium odds, data, and next-gen content from our in-house sports and esports tournaments. 

Our solutions are built to maximize engagement, boost revenue, and deliver an immersive experience for the modern player. We prioritize quality, innovation, and a customer-centric approach to ensure our partners stay ahead in a competitive landscape.

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Why BETER?

At BETER, we redefine the iGaming experience with a customer-first approach. Our fast and next-gen content seamlessly integrates into any sportsbook, increasing revenues and enhancing player engagement.

With years of industry expertise, we have become the trusted content provider for operators looking to elevate their esports, sports, and gaming offerings. Our leadership team collaborates with over 40 global partners, helping them scale and thrive in an ever-evolving market.

We don’t just offer products — we deliver a strategic advantage. Our commitment to innovation, quality, and customer focus ensures that every solution we provide meets the highest industry standards. Every decision we make is driven by excellence, building a legacy of trust and reliability.

Why сhoose us?

24/7/365

live-streaming capabilities

400+

global esports tournaments per year

46,000+

in-house sports and esports events per month

Bettor-centric

iFrame, MTS solutions, Esports Widget

In-house trading team

delivering precise odds for maximum engagement

Dedicated integrity team

ensuring the highest industry standards

OUR MISSION IS TO PROVIDE THE NEXT-GEN PLAYERS WITH THE FAST-PACED AND BETER ENTERTAINMENT WE KNOW THEY WANT

Our values

"Quality begins with each of us"

We approach everything with excellence, knowing that every detail shapes the bigger picture. By listening, learning, and improving, we build trust and a reputation that stands the test of time.

"One team, one goal, shared wins"

Collaboration drives us forward. Every voice matters, every contribution counts. With trust and shared ownership, we tackle challenges together and create meaningful results.

"Their success is our success"

We don’t just serve clients — we partner with them. By understanding their goals and staying aligned with their needs, we ensure long-term success built on trust and commitment.

Why are we next-gen?

We redefine the betting experience for the new generation of players.

We understand the next generation of players and create faster, smarter, and BETER gaming solutions.

We deliver the ultimate next-gen gaming experience because everything we do is BETER.

OUR AWARDS

ESPORTS INNOVATOR OF THE YEAR 2025

Safer Gambling Award 2025

BEST ESPORTS SERVICE PROVIDER in CEE 2024

BEST E-SPORT PROVIDER 2024

Best Esports Service Provider in the Nordics 2024

In 2024, we were shortlisted in 40+ award categories.

BETER GROWTH IN NUMBERS

Category Jan-March 2018 Jan 2019 Jan 2020 Jan 2021 Today
Global reach: CIS CIS CIS World World
Unrivaled coverage: 300+ 800+ 11,000+ 23,000+ 40,000+
Players: 60 300+ 800+ 1,000+ 1,500+
Team: 1 15 97 300+ 350+
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Retention, engagement and entertainment. We’ve got it all and guarantee your players will love what we have to offer.

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