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BETER expands Esports offering with vast boost to Efootball events

Increase in games and exclusive distribution rights set to boost BETER Esports offering forward.

BETER has signed up an exclusive distribution deal with the Esports Content Factory (ECF) that will allow us to notably increase our efootball offering up to 15,000 events per month. The ECF gives exclusive distribution rights to BETER,  which adds more depth of content to the events we supply.

This move aims to strengthen our position as the market’s leading provider of next-gen betting and gaming solutions. The newly enhanced efootball provision further underpins our offering as the most comprehensive available across the European market. 

Eight-minute events are available via existing feeds to BETER partners across 40 different global markets. Each event will comply with BETER’s strict integrity policies and technical requirements.

Gal Ehrlich, CEO of BETER, commented on the development: “We are confident that efootball will continue to play a key role in the gaming industry and as such, BETER continues to meet the demand for fast-paced events that are gaining momentum across sportsbooks.

“We’re constantly refining and improving our provision of the most advanced selection of high-velocity betting products that the current generation of players require. Our huge increase in the number of events along with our exclusive distribution deal promises a more complete and diverse efootball experience, which will further our engagement value as the industry’s most comprehensive supplier.

We can now provide a jam-packed match schedule that’s available 24/7, catering to all operators and their players. Our leading content allows sportsbooks to fill free airtime and engage their customers with fast, high-quality efootball content designed to meet their specific needs.” 

Being the leading supplier of data and content, BETER is used by the likes of Sportradar, Bet365, William Hill and Fortuna Entertainment Group. Recently, BETER has overhauled its multiple verticals spanning fast sports, esports, gaming and live casino.

Jan 24, 2022
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