Bekker initially joined our management team as Chief Trading Officer in 2020, taking an active role in scaling the company’s sky-rocketing growth and success of BETER’s next-gen betting product and solutions.
With an established industry reputation as an iGaming heavyweight with in-depth knowledge of all aspects of sportsbook management, Bekker’s unmatched passion for esports will be a driving force for BETER’s success in the sector.
Esports has been a key strategic initiative for BETER. Today we cover 40,000 events of tier 1-3 tournaments annually and over 28,000 matches every month of ESportsBattle and Virtual eComp 24/7 tournaments.
The company’s product suite has been supplemented by the securing of official data through a partnership with the world’s leading supplier for live esports data Bayes Esports.
Commenting on his appointment, Evgeniy Bekker said:
“I’m proud to take on this role as Esports General Manager. Esports has catapulted into the mainstream in the last few years and is rapidly challenging traditional sports as a top discipline across all gaming verticals.
“BETER has a unique approach to esports. We’ve created a next-gen product offering with a wide range of options for players to choose from across many esports titles and disciplines. I have full confidence that our team will unlock the full potential of esports betting and offer our partners something very exciting.”
Bekker’s appointment reflects BETER’s roadmap for intensive development of the esports vertical, and its intention to become the supplier of choice for operators seeking to cater to the next generation of bettors.
About Evgeniy Bekker
Evgeniy Bekker has over 10 years of experience in the iGaming industry covering all aspects of sportsbook management. With past positions at AsianLogic, Bet365 and Offsidegaming, at BETER he is able to live and breathe his esports passion in full.
Bekker spent 2 years owning every aspect of BETER’s betting products and maintaining the operational quality of the company’s Trading Department before taking on his new role as Esports General Manager.