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BETER shortlisted for the 2026 ESTA Esports Industry Awards for the first time! 

Thrilled to announce that BETER, together with ESportsBattle, has been shortlisted for the 2026 ESTA Esports Industry Awards in the Esports Innovation Award category, organized by the Esports Trade Association.

This year’s field represents the full breadth of what makes esports an industry worth celebrating, from business model innovation to grassroots community building, from scholastic education pipelines to campaigns that capture the attention of the entire ecosystem.

The Esports Innovation Award recognizes an organization or individual that has introduced groundbreaking technology, services, or strategies that significantly advance the esports industry.

As the organizers stated: “ESportsBattle series are pioneers of a fast-format, PvP-only esports content ecosystem, operating more than 40,000 events per month, built from the ground up with integrity-by-design architecture and machine learning-powered data infrastructure.”

At BETER, we deliver live streams, live data, and odds for over 500,000 esports events annually through our exclusive ESportsBattle tournaments. These cover popular disciplines such as eFootball, eBasketball, eHockey, and eTennis, offering up to 50 markets per event, with an average operator margin of over 7.5%, exceeding the market standard. All matches are thoroughly monitored by our in-house dedicated Integrity team.

We’re proud to be recognized by a panel of respected industry experts and judges, and honored to stand alongside other innovators shaping the future of esports.

Winners will be announced on April 29 in Fort Worth, Texas, at EsportsNext, a two-day event where esports business, innovation, and networking converge.

The full shortlist is here.

Apr 08, 2026
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