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	<title>BETER Sports - BETER</title>
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		<title>BETER expands US footprint with Illinois approval</title>
		<link>https://beter.co/beter-expands-us-footprint-with-illinois-approval/</link>
		
		<dc:creator><![CDATA[o.novyk@beter.co]]></dc:creator>
		<pubDate>Tue, 02 Jun 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/?p=11432</guid>

					<description><![CDATA[<p>BETER has expanded its US presence after its exclusive Setka Cup table tennis content was added to the Sports Wagering catalog in the State of Illinois.</p>
The post <a href="https://beter.co/beter-expands-us-footprint-with-illinois-approval/">BETER expands US footprint with Illinois approval</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
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		<item>
		<title>George Arabatlian on turning World Cup 2026 attention into lasting betting habits</title>
		<link>https://beter.co/george-arabatlian-on-turning-world-cup-2026-attention-into-lasting-betting-habits/</link>
		
		<dc:creator><![CDATA[o.novyk@beter.co]]></dc:creator>
		<pubDate>Tue, 26 May 2026 13:30:11 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER ESports]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/?p=11407</guid>

					<description><![CDATA[<p>George Arabatlian, Head of Commercial Partnerships at BETER, spoke with Gaming Americas about what operators need to do before, during, and after World Cup 2026, from building a football content calendar that bridges the post-Final gap to understanding why micro-betting will define how North American bettors engage this summer.</p>
The post <a href="https://beter.co/george-arabatlian-on-turning-world-cup-2026-attention-into-lasting-betting-habits/">George Arabatlian on turning World Cup 2026 attention into lasting betting habits</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>BETER to make US exhibition debut at SBC Summit Americas 2026</title>
		<link>https://beter.co/beter-to-make-us-exhibition-debut-at-sbc-summit-americas-2026/</link>
		
		<dc:creator><![CDATA[o.novyk@beter.co]]></dc:creator>
		<pubDate>Tue, 26 May 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER ESports]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<category><![CDATA[events]]></category>
		<guid isPermaLink="false">https://beter.co/?p=11399</guid>

					<description><![CDATA[<p>BETER, the award-winning provider of live streams, live data, and odds for esports and sports betting content, will exhibit at SBC Summit Americas for the first time at Stand 813, marking a major milestone in the company’s expansion across the United States.</p>
The post <a href="https://beter.co/beter-to-make-us-exhibition-debut-at-sbc-summit-americas-2026/">BETER to make US exhibition debut at SBC Summit Americas 2026</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>BETER’s George Arabatlian shares World Cup 2026 engagement strategies on NEXT.io roundtable</title>
		<link>https://beter.co/beters-george-arabatlian-shares-world-cup-2026-engagement-strategies-on-next-io-roundtable/</link>
		
		<dc:creator><![CDATA[o.novyk@beter.co]]></dc:creator>
		<pubDate>Wed, 20 May 2026 08:53:16 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER ESports]]></category>
		<category><![CDATA[BETER experts]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/?p=11365</guid>

					<description><![CDATA[<p>George Arabatlian, our Head of Commercial Partnerships, joined NEXT.io’s roundtable on what the 2026 World Cup could mean for North American iGaming, alongside industry experts.</p>
The post <a href="https://beter.co/beters-george-arabatlian-shares-world-cup-2026-engagement-strategies-on-next-io-roundtable/">BETER’s George Arabatlian shares World Cup 2026 engagement strategies on NEXT.io roundtable</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>Setka Cup partners with the Table Tennis Federation of the Republic of Moldova</title>
		<link>https://beter.co/setka-cup-partners-with-the-table-tennis-federation-of-the-republic-of-moldova/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Fri, 06 Mar 2026 14:06:31 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<category><![CDATA[setka cup]]></category>
		<guid isPermaLink="false">https://beter.co/setka-cup-partners-with-the-table-tennis-federation-of-the-republic-of-moldova/</guid>

					<description><![CDATA[<p>Setka Cup and the Table Tennis Federation of the Republic of Moldova have signed a four-year strategic partnership, marking a major step forward for the development of table tennis in the region. Backed by the country’s official governing body, this agreement formalizes long-term cooperation focused on strengthening governance, raising sports standards, and supporting the next generation of athletes.</p>
The post <a href="https://beter.co/setka-cup-partners-with-the-table-tennis-federation-of-the-republic-of-moldova/"><strong>Setka Cup partners with the Table Tennis Federation of the Republic of Moldova</strong></a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>Valeriia Tarchynska: How to Navigate U.S. Regulatory Waters</title>
		<link>https://beter.co/valeriia-tarchynska-how-to-navigate-u-s-regulatory-waters/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Thu, 27 Nov 2025 13:33:11 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER ESports]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/valeriia-tarchynska-how-to-navigate-u-s-regulatory-waters/</guid>

					<description><![CDATA[<p>Valeriia Tarchynska, BETER’s Chief Legal Officer, speaks with iGamingFuture about the company’s legal and compliance strategy, its plans for the U.S. market and how companies can successfully meet all regulatory requirements while overcoming various challenges.</p>
The post <a href="https://beter.co/valeriia-tarchynska-how-to-navigate-u-s-regulatory-waters/"><strong>Valeriia Tarchynska: How to Navigate U.S. Regulatory Waters</strong></a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>BETER secures approvals in Indiana and Iowa</title>
		<link>https://beter.co/beter-secures-approvals-in-indiana-and-iowa/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Wed, 12 Nov 2025 07:00:00 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/beter-secures-approvals-in-indiana-and-iowa/</guid>

					<description><![CDATA[<p>13 November 2025 – BETER, the award-winning provider of fast-betting content, live<br />
streaming, and data, has continued its ambitious US expansion plans by securing the<br />
necessary approvals to launch its exclusive content in Indiana and Iowa.</p>
The post <a href="https://beter.co/beter-secures-approvals-in-indiana-and-iowa/">BETER secures approvals in Indiana and Iowa</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>BETER Shortlisted for the Leader in Sports Betting Award at the SBWA+ Eventus Awards</title>
		<link>https://beter.co/beter-shortlisted-for-the-leader-in-sports-betting-award-at-the-sbwa-eventus-awards/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Wed, 27 Aug 2025 13:00:29 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<guid isPermaLink="false">https://beter.co/beter-shortlisted-for-the-leader-in-sports-betting-award-at-the-sbwa-eventus-awards/</guid>

					<description><![CDATA[<p>The winners will be announced on August 28 during the awards ceremony at the Sports Betting West Africa+ (SBWA+) Summit in Accra, Ghana.</p>
The post <a href="https://beter.co/beter-shortlisted-for-the-leader-in-sports-betting-award-at-the-sbwa-eventus-awards/"><strong>BETER Shortlisted for the <em>Leader in Sports Betting</em> Award at the SBWA+ Eventus Awards</strong></a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>Behind the scenes at the Setka Cup: producing world-renowned table tennis tournaments with national champions</title>
		<link>https://beter.co/behind-the-scenes-at-the-setka-cup-producing-world-renowned-table-tennis-tournaments-with-national-champions/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Mon, 11 Aug 2025 13:48:45 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[BETER experts]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<category><![CDATA[setka cup]]></category>
		<guid isPermaLink="false">https://beter.co/behind-the-scenes-at-the-setka-cup-producing-world-renowned-table-tennis-tournaments-with-national-champions/</guid>

					<description><![CDATA[<p>Maksym Vitushko, General Manager of the Sports Business Division at BETER, discusses how the provider’s flagship fast-betting table tennis product has taken the market by storm, and highlights the achievements of the athletes participating in its tournaments.</p>
The post <a href="https://beter.co/behind-the-scenes-at-the-setka-cup-producing-world-renowned-table-tennis-tournaments-with-national-champions/">Behind the scenes at the Setka Cup: producing world-renowned table tennis tournaments with national champions</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
			</item>
		<item>
		<title>Chuck Robinson: “This year alone, BETER aims to surpass 500,000 events in our esports portfolio”</title>
		<link>https://beter.co/chuck-robinson-this-year-alone-beter-aims-to-surpass-500000-events-in-our-esports-portfolio/</link>
		
		<dc:creator><![CDATA[jamper]]></dc:creator>
		<pubDate>Tue, 27 May 2025 13:18:43 +0000</pubDate>
				<category><![CDATA[Beter]]></category>
		<category><![CDATA[beter]]></category>
		<category><![CDATA[BETER ESports]]></category>
		<category><![CDATA[BETER Sports]]></category>
		<category><![CDATA[ESportsBattle]]></category>
		<category><![CDATA[setka cup]]></category>
		<guid isPermaLink="false">https://beter.co/chuck-robinson-this-year-alone-beter-aims-to-surpass-500000-events-in-our-esports-portfolio/</guid>

					<description><![CDATA[<p>Our CRO, Chuck Robinson, sat down with the US iGaming Hub to discuss navigating the complex U.S. market with a strong legal team and top-notch integrity crew.</p>
The post <a href="https://beter.co/chuck-robinson-this-year-alone-beter-aims-to-surpass-500000-events-in-our-esports-portfolio/">Chuck Robinson: “This year alone, BETER aims to surpass 500,000 events in our esports portfolio”</a> first appeared on <a href="https://beter.co">BETER</a>.]]></description>
		
		
		
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