We’re delighted to announce BETER has made yet more inroads into the esports world by entering into a strategic partnership with esports data gurus Bayes Esports. This landmark deal will not only facilitate the further growth of our dedicated esports departments, but also allow us to provide odds with supply odds with pin-point accuracy.
According to experts’ latest estimates, total esports viewership is projected to grow 9% annually over the next 2 years and reach 646 million views by 2023. In other words, the esports audience will be double in 2023 what it was in 2017. This is precisely why here at BETER, we constantly strive to further grow our dedicated esports department and improve the quality of services which we offer.
As a part of the agreement, Bayes Esports will supply us with real-time data for popular esports tournaments. This, in turn, will allow us to provide odds with even greater accuracy and increase odds uptime to 95%.
"We're proud that we signed a partnership agreement with Bayes Esports. It will definitely help us achieve the goals set for 2021: to maximise the distribution of our content to new clients and markets, including in Asia, where betting also plays a big role. For more than three years, BETER has been providing fast sports & esports content for 150 countries. We continue to transform usual content into BETERable content, as well as help our clients to harness new market opportunities and provide thrilling content for bettors," said Alex Barkar, CEO at BETER.
"We see this partnership as a great synergy of client-focused services and robust solutions. By combining our technology-driven products and machine learning algorithms with BETER's trading team’s experience, we will make a real impact in the betting industry," said Mark Balch, VP Esports Betting Services at Bayes.
BETER is a leading provider of fast sports & esports content, live streaming, live data, and odds for the betting industry. BETER powers Setka Cup and ESportsBattle tournaments, offers trading of world esports events and its content features on over 100 sportsbooks from around the world.